Content Marketing Agency
Content built to be cited and to rank. 90% of B2B buyers now research via ChatGPT, Perplexity, and Gemini before they Google. We write for both: search engines that index pages and answer engines that quote them.
Generative Engine Optimization — the discipline most agencies haven’t caught up with
Ranking #1 on Google used to be the only goal. Now buyers ask ChatGPT first, click the cited sources, and Google is the third stop. The content that gets cited by AI answer engines is denser, more specific, more attributable, and structured for retrieval — a materially different brief from traditional SEO content.
We write for both. Long-form pillar content optimized for traditional SEO and for inclusion in answer engines’ retrieval pipelines. Schema markup that AI crawlers use. Citation-friendly factual density. Source attribution patterns proven to be quoted.
End-to-end content program
Content Strategy
Topic clusters mapped to your business objectives. Keyword and entity research. Editorial calendar six months ahead.
Long-Form Production
Written by senior writers, AI-assisted for research efficiency, human-edited for voice and accuracy. 1,500–3,500 word pillar pieces with the depth and specificity that earns rankings.
GEO Optimization
Schema markup, structured data, citation-density patterns. Tracking of AI-search citations — we monitor mentions in ChatGPT, Perplexity, and Gemini for your target queries.
Distribution
Email, LinkedIn, syndication, and internal linking from existing pages. Every piece is distributed to the audience it was written for.
Refresh & Maintenance
Existing content reviewed and refreshed on a defined cadence. Declining traffic flagged before it’s critical. Updated content typically outperforms new content for established pages.
Reporting
Monthly: traffic, rankings, AI-citation count, downstream conversions. The metrics tied directly to pipeline and business outcomes.
From strategy to citations
Strategy & Audit
We audit your existing content, map topic gaps, and build a keyword and entity strategy aligned to what your buyers search and ask AI engines.
Production & Publish
Content produced to brief, reviewed against GEO and SEO criteria, approved by you, then published with schema markup and internal links in place.
Track & Iterate
Rankings tracked weekly. AI citations monitored monthly. Underperforming content identified and refreshed before it becomes a problem.
Frequently asked questions
What is GEO and how is it different from SEO?
Generative Engine Optimization (GEO) is the practice of making content more likely to be cited by AI answer engines — ChatGPT, Perplexity, Gemini, Claude. Traditional SEO optimizes for ranking in Google’s blue-link results. GEO adds citation density, schema markup, and retrieval-friendly structure so your content gets quoted when buyers ask AI tools questions about your category.
How much does content marketing cost?
Retainers start at €5,000 / month for a core program: strategy, 4 pillar pieces per month, GEO optimization, and reporting. Setup and strategy development is a one-time fee from €1,500. Full pricing is on our pricing page.
How long before content shows organic results?
New content typically takes 3–6 months to rank competitively. Content targeting less competitive long-tail terms can rank faster. GEO citations in AI engines can appear sooner as crawlers index new content. Compounding: content published today keeps generating organic traffic indefinitely.
Do you write the content or do we?
We write everything. You approve the editorial calendar and review drafts before publication. If you have brand voice documentation or want to be involved in topic selection, we work from your input. The goal is content that sounds like your company wrote it.
What is a content pillar and why does it matter?
A content pillar is a comprehensive, authoritative piece of long-form content (typically 2,000–5,000 words) that covers a topic in full. It earns backlinks, ranks for multiple keyword variants, and serves as the hub for a cluster of related shorter pieces. Pillars build topical authority — the signal search engines and AI engines both use to determine which sites to trust on a subject.
Can you integrate content marketing with our SEO program?
Yes — and it’s the recommended approach. Content marketing and SEO compound together: technical SEO fixes improve indexability; keyword research informs content; new content builds authority; authority improves rankings for all pages. If you run our SEO service, content production integrates directly into the same editorial calendar and keyword strategy.
Explore Specific Content Marketing Services
Content built for 2026 search
Tell us about your audience and your goals — we’ll come back with a 6-month content plan.
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